03 · Demand Generation

Put Your Business in Front of People Ready to Act.

Visibility gets attention. Demand generation turns it into action. We build, manage, and optimize paid campaigns across Google and Meta so your business reaches the right people at the right time with the right message.

Campaign Dashboard Live
Impressions
0
+12.4%
CTR
0%
+0.8%
ROAS
0x
+1.3x
0
Leads Generated
$0
Ad Spend Managed
0x
Avg. ROAS
0%
Client Retention
Why It Matters

Organic Alone Won't Get You There.

SEO and content build trust over time. But when you need leads this month, when you're entering a new market, or when your calendar has gaps, paid media is how you fill them. It puts your business in front of people actively looking for what you do, or people who match your ideal customer profile.

We make every dollar count.

How We Work

A Campaign Is a System.

Every campaign follows a proven process. No guesswork, no wasted budget, no set-it-and-forget-it.

🔍
STEP 01

Research & Strategy

We study your market, competitors, and customers. We map keywords, audiences, and messaging before a single ad goes live.

✍️
STEP 02

Creative & Build

Ad copy, visuals, landing pages, and tracking. Everything gets built and connected before launch.

🚀
STEP 03

Launch & Monitor

Campaigns go live with real-time monitoring. We track every click, call, and conversion from day one.

📈
STEP 04

Optimize & Scale

Cut what's not working. Double down on what is. Every week we improve targeting, bids, creative, and budget allocation.

🏆
STEP 05

Report & Grow

Monthly reporting with clear KPIs. You see what's working, what it costs, and where the next opportunity is.

What We Do

The Capabilities Behind Your Campaigns

From Google to Meta, search to social, we cover every paid channel that drives real business for contractors.

🔎

Google Ads

Search, display, and local service ads that put your business at the top when homeowners are actively searching for your trade.

Search
5.8x
Avg. ROAS
🔴

Meta Ads

Facebook and Instagram campaigns that reach homeowners in your service area with project photos, videos, and offers they can't scroll past.

Social
$14
Avg. CPL
🎯

Paid Search

Keyword-level strategy across Google and Bing. We bid on what converts, not what sounds good, and optimize for cost per lead, not cost per click.

Intent
3.2%
Conv. Rate
📱

Paid Social

Go beyond Meta. LinkedIn for commercial contractors, TikTok for residential, Nextdoor for hyper-local. We match the platform to the audience.

Reach
2.1M
Reach/Mo
🔁

Retargeting

Stay in front of people who visited your site but didn't call. Retargeting ads keep you top of mind until they're ready to pull the trigger.

Nurture
68%
Recall
🎨

Campaign Creative & Messaging

Ads are only as good as their creative. We write the copy, design the graphics, and produce the video that makes people stop, click, and convert.

Creative
4x
Eng. Lift
⚙️

Testing & Optimization

A/B testing across headlines, images, audiences, placements, and landing pages. We improve performance weekly, not quarterly.

Performance
+34%
Avg. Lift
What It Looks Like

Ads Built to Convert

Here's what your campaigns actually look like across the platforms that matter for your business.

Google Search
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Organic builds trust over time. Paid puts you in front of the people who are ready to act today.

Most contractors either spend too much on the wrong campaigns or don't spend at all because they've been burned before. We fix both problems with strategy, transparency, and results you can actually measure.

Talk Growth With Us →
Marketing Checkup

Not Sure If Paid Ads Are Your Biggest Gap?

Answer 7 quick questions and see exactly where your marketing stands. You'll get a personalized Marketing Health Score, your biggest gap, and a clear starting point.

✓ Marketing Health Score ✓ Biggest Gap Identified ✓ Ad Spend Efficiency Check ✓ Campaign Structure Review ✓ Personalized Diagnosis ✓ 90-Day Direction
Start My Marketing Checkup

Your score is instant. No email required to see it.

Daniel Fagundes, Director of Growth
Growth Leadership

Your Campaigns Are Led by Daniel.

Strategy, performance, and the relentless focus on ROI that turns ad spend into real revenue. Daniel leads every campaign from research through optimization, making sure your budget works harder every month.

Daniel Fagundes

Director of Growth, VelozLab

Book a Call With Daniel →
Ready to Talk Growth?

Let's Build Campaigns That Deliver.

Share your details and we'll review your current ad performance before the call. Then we'll map out a strategy that turns budget into booked jobs.

  • 📊Free ad account audit included
  • 🎯We analyze your competitors' ads
  • 🔒One company per trade, per territory
  • 🚀Campaigns live within 14 days

Book My Strategy Call

No pitch deck. No obligation. We'll reach out within 24 hours.

Explore Our Other Capabilities

Demand Generation is one piece. See how the rest of the system connects.

Let's Build Something Great

Ready to Dominate Your Market?

Get a complimentary strategy session with our team. No pressure, just a clear roadmap to measurable growth.